Embedded Files
Company: PwC
Roles: Lead UX Designer, UX Designer, Visual Designer
PROJECT 1
Goal: To transform Hindustan Unilever’s complex supply chain data into a clean, intuitive dashboard that supports faster, more confident decision-making.
PROJECT 2
Goal: To create a clear, accessible design handbook that unifies Unilever UK’s brand guidelines and ensures consistency across internal teams.
PROJECT 3
Goal: To transform Unilever USA's complex supply chain data into a clean, intuitive dashboard that supports faster, more confident decision-making.
Pain Points
4-5 hours/week
Time executives spent manually compiling supply chain reports8+ disconnected systems
Data sources executives had to navigate for basic KPIsInconsistent Branding
Supply chain operations hindered by fragmented data accessMillion dollar decisions
Supply chain operations hindered by fragmented data accessThe Process
The Impact
75% reduction
In executive time spent compiling supply chain reports (from 4-5 hours to 1 hour weekly)
*measured through executive interviews and time-tracking over 6 weeks
Single Dashboard view
Replaced 8+ disconnected systems with unified executive interface
*identified through executive workflow analysis
Real-time Insights
Enabled instant access to critical supply chain KPIs for million-dollar decisions
Brand consistency achieved
Supply chain operations hindered by fragmented data access
Learning & Reflection
The Unilever USA executive dashboard successfully transformed fragmented supply chain data into an intuitive, real-time decision-making tool that reduced executive reporting time by 75%. This work earned PwC's "Above & Beyond" award, validating the strategic impact of thoughtful data visualisation design.
Cross-functional collaboration was critical
Daily partnership with PowerBI developers and on-shore & overseas data scientists ensured technical feasibility while maintaining executive-level user experience.
Design systems accelerate delivery
Leveraging Unilever's existing design system allowed focus on solving complex data hierarchy challenges rather than reinventing visual components.
Executive users need different approaches
C-suite dashboard design requires immediate clarity and drill-down capability, different from typical user interfaces.
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